Future preparedness is increasingly important to organizations; however, only a handful of them have managed to build effective future management systems. To be successful, companies need to link future management activities to wider, established core business processes that bring tangible and immediate benefits to a large number of stakeholders across the enterprise. Organizations need a shared “big picture” of the future that not only drives the discussion about strategic alternatives, but also links future-related tools with the company’s core goal setting and measurement systems, and provides real-time information about its external and internal environment.
Future Map® provides the conceptual framework for building such a picture. In the core of the Future Map® methodology is a patented revolutionary approach to constructing and visualizing a comprehensive, holistic, systemic picture of anticipated future. Our methodology defines the structure of the future space and its common denominator – an anticipated event. Based on this common denominator, Future Map® can track external and internal developments, offer a forum for all contributors, and effectively communicate the picture of the future to executives to drive timely decisions.
Our approach is described in the book “Scenarios for Success” (John Wiley & Sons, 12 Oct 2007, ISBN-10: 0470512989 ) in the chapter “Building Corporate Future Management Systems: the Future Map Approach” written by Don Heathfield.
Or download the free Chapter by Donald Heathfield, CEO of Future Map.